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A guide to Apple's guidance

How to make sense of the forward-looking statements in next week's earnings report If history is any guide, traders will reward or punish Apple's (AAPL) shares in after-hours trading Monday based not...

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Who buys Apple's $18+ billion quarter?

Analysts either don't believe Apple's revenue guidance, or they're deliberately low-balling it Anybody who follows its earnings reports can tell you that Apple (AAPL) guides conservatively,...

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Five numbers that could end -- or extend -- Apple's eight-week rally

What to watch for Monday when the company reports its fiscal fourth quarter earnings Apple's (AAPL) shares have been on a tear since late August, soaring nearly $75 (more than 30%) to close Friday at...

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Apple reports earnings today. Five numbers to watch

A big Q3 is a given. Just look at what the stock has done lately. But the devil is in the details The Street has fallen back in love with Apple (AAPL). "Get ready for the return of the wow factor,"...

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A guide to Apple's guidance

What to make of those pesky forward-looking statements in today's earnings report It used to be that traders rewarded or punished Apple's (AAPL) shares right after its earnings releases based not on...

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A guide to Apple's guidance

Over the past 8 quarters, it beat its EPS estimate by 42%, revenue by 18% FORTUNE -- When it reports its results for the March quarter this afternoon, Apple (AAPL) will also release forward-looking...

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Apple analysts scramble to lower their June estimates

The Street's expectations for fiscal Q3 2013 are down at least 5% since early March FORTUNE -- Although Apple (AAPL) investors are plenty nervous about next week's March quarter earnings report, the...

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Looking forward: Analysts focus on Apple's Q1 2014 guidance

On Monday, Apple will release its fiscal Q4 results. Some analysts have already moved on. FORTUNE -- Bullish Cross' Andy Zaky, whose rise and spectacular fall as an Apple (AAPL) hedge fund manager is...

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Handicapping Apple's quarterly earnings and revenue: Q1 2014

Average estimate: $14.32 per share on sales of $57.9B. Apple's guidance: $55 to $58B. FORTUNE -- On Monday, after the markets close, Apple (AAPL) is scheduled to announce its results for the first...

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All eyes on Apple Inc.

Can Cupertino still pull a rabbit out of the hat? We'll find out this afternoon. FORTUNE -- "We believe fundamentally that people love surprises."  That was Tim Cook explaining to ABC's David Muir...

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Dear McDonald’s new CEO: Happy first day. Here’s some (unsolicited) advice

It’s McDonald’s MCD CEO Steve Easterbrook’s first day on the job, and he has his work cut out for him. Last month, the burger giant posted a steeper than expected sales decline, with global sales at...

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Cybersecurity Firm FireEye Blames Tanking Stock On U.S.-China Hacking Deal

Truces do not a cybersecurity business make. Shares of FireEye, one of the biggest names in computer security, tanked on Thursday, hitting an all time low a day after the company reported weak third...

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Here’s Why Shares of Gunmaker Smith & Wesson Are Jumping

This story has been updated to reflect the opening of trade. Gunmaker Smith & Wesson swhc is projecting an incredible start to 2016, which sent shares up more than 11% in morning trading. The...

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Why So Much Apple Commentary Is So Clueless

It’s painful to read much of what passes for business reporting about Apple these days. The combination of high page-click value and low barrier-to-entry has reduced online journalism to headlines like...

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Nintendo Cuts Earnings Guidance by Half

Gamers seem to be taking a "wait and see" approach with Nintendo, which has caused a slowdown in hardware sales. The Wii U, which has sold over 11 million units worldwide, never really caught on with...

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